COMPULSIVE CREATIVE.
AVID TRAVELLER.
BIG TIME FOODIE.
I call myself a multi-hyphen. That’s because I'm all about blending sharp strategy with compelling copywriting to create great work. From in-house roles with brands like Gousto and Deliveroo to agency life with companies like Don't Panic and Manifest London, I'm at home adapting to any team and project.
I earned my stripes at King James, South Africa's top indie agency, and hold a First Class English Literature degree from Exeter, plus a postgrad in Marketing from Red & Yellow. When I'm not at my keyboard, I'm either nose-deep in a recipe book or planning my next adventure.
Here are a few highlights: I once hypnotised audiences to raise awareness about education for refugees, created guidelines for Deliveroo's super-secret subscription (iykyk), and named a burger range inspired by Marlon Brando for Gousto.
Sound like the type of creativity you're after? Let's chat.